Challenge – How to capture the attention & engage with your consumers
Intelligent IVR linked with speech technology enabled channel of communications is one such tool which takes into consideration both the above approaches – A new way of communicating & expanding the base of consumers.
To make the above happen, suitable tech capabilities also need to be in place – A robust Telephony platform, Tie-ups with Telecom companies building in redundancies & a speech platform, all of which reside with Ozonetel. The advantage of owning the complete Hardware & software stack enables Ozonetel to deploy large scale campaigns effectively & efficiently.
One such campaign recently deployed at a Fortune 500 company was designed with the intent of incentivizing consumers to connect to their friends & family through a speech enable intelligent IVR (Interactive Voice response) application.
- Users give a missed call to a published Toll Free Number
- Users receive a call and a promotional message is played as per the brand’s template.
- The intelligent IVR kicks to ask the user for required inputs, which are then entered verbally or via the dial pad of the phone.
- Engaging consumers with an exciting new way of interaction
- Communication of core message linked with the brand
- Brand gets to reach out to feature phone consumers, not reachable via data
- Improve accuracy of delivering the consumer’s incentive via a new mode of communication i.e. Speech.